Waytoplay, the renowned Dutch brand known for exceptional quality toy roads and play sets, has made inroads into America’s finest retailers. Waytoplay is now on FAO Schwarz online and in-store, placed in the famous Raceway section of the store! The iconic New York City toy retailer curates and carries only the best brands; their storeContinue reading “Waytoplay on FAO”
Tag Archives: BrandMX
Everything Everywhere All At Once!
The WSJ article talks about brands augmenting their direct-to-consumer sales with retailer channels to maximize reach and revenues. While direct-to-consumer provides brands with many efficiencies, customer acquisition costs have become untenable. This has made brands appreciate the value of retailers who have established relationships with their large customer base. At BrandMX, we combine the direct-to-consumerContinue reading “Everything Everywhere All At Once!”
Pappelina on Lumens
BrandMX is thrilled to announce the launch of Pappelina rugs and outdoor pillows on Lumens. A subsidiary of Design Holding of Italy, Lumens is the premier destination for modern lighting, furniture, and home decor items. Pappelina is an established global brand that makes the most versatile rugs for home and hospitality: indoor/outdoor use, machine-washable, super-durable,Continue reading “Pappelina on Lumens”
ICFF 2023
ICFF 2023 at Javits NYC was inspirational! Our BrandMX team met with many international brands wanting to enter the U.S. market; our 100% offering including product selection, channel placement, marketing, sales, logistics (from our own warehouse in New Jersey), and real time metrics/analytics appealed to them. We also met with several new and known American brandsContinue reading “ICFF 2023”
Inspirational Women Designers x BrandMX
This Women’s History month, we are celebrating five female led brands and the incredible women behind them. Their individuality, passion, and dedication inspires us all. Anne Fontaine Founder and Creative Director, Anne Fontaine Anne Fontaine is well known for the iconic white shirt, a classic piece for the modern woman’s wardrobe. Anne Fontaine has sinceContinue reading “Inspirational Women Designers x BrandMX”
Anne Fontaine x BrandMX
Anne Fontaine leverages BrandMX for channel expansion! Anne Fontaine, the luxury Parisian fashion brand, and Ari Zlotkin, the CEO and co-founder, certainly could conquer the American market themselves; after all, the company operates 60+ namesake boutiques worldwide, and sells in hundreds of multi-brand shops, dozens of luxury department stores, and via e-commerce in many countries.Continue reading “Anne Fontaine x BrandMX”
Waytoplay on Nordstrom
Waytoplay now sells on Nordstrom. Nordstrom, a major, premier, and popular U.S. department store, offers an expansive offering for Kids and Gifts. BrandMX is very happy to have added Waytoplay to the Nordstrom assortment; a complimentary brand and product fit indeed! Waytoplay was born from a family passion for playing with toy cars in theContinue reading “Waytoplay on Nordstrom”
DAQI CONCEPT x BrandMX
BrandMX has been instrumental in securing DAQI Concept omni-channel distribution in the American market: major department stores, online marketplaces, boutiques, and museum shops sell the range of products. DAQI CONCEPT is a Taiwanese lifestyle and home decor brand founded by product designers. The product range includes bluetooth speakers, alarm clocks, and side-table lamps. The DAQI productsContinue reading “DAQI CONCEPT x BrandMX”
Playforever x BrandMX
British brand Playforever, founded by designer Julian Meagher, has been with us since 2009. In the past decade, under the leadership of Cameron Treeby and Meagher, the brand has grown to be a powerhouse with a wide range of toys and collectibles that sell the world over. Playforever draws inspiration from classic and iconic racingContinue reading “Playforever x BrandMX”
Waytoplay x BrandMX
This is the way to play! High-quality materials and great design come together in Waytoplay’s road tracks which fosters imaginative play in children; experts contend that such play has the greatest impact on children’s development of cognitive, problem-solving, and social skills. Our team at BrandMX loves the products and are excited for Waytoplay to be partContinue reading “Waytoplay x BrandMX”