BrandMX is thrilled to announce the launch of Pappelina rugs and outdoor pillows on Lumens. A subsidiary of Design Holding of Italy, Lumens is the premier destination for modern lighting, furniture, and home decor items. Pappelina is an established global brand that makes the most versatile rugs for home and hospitality: indoor/outdoor use, machine-washable, super-durable,Continue reading “Pappelina on Lumens”
Tag Archives: Luxury
Waytoplay on Nordstrom
Waytoplay now sells on Nordstrom. Nordstrom, a major, premier, and popular U.S. department store, offers an expansive offering for Kids and Gifts. BrandMX is very happy to have added Waytoplay to the Nordstrom assortment; a complimentary brand and product fit indeed! Waytoplay was born from a family passion for playing with toy cars in theContinue reading “Waytoplay on Nordstrom”
E-Commerce Needs Real Store Locations Now More Than Ever: BrandMX Article Summary
WSJ has a good read on the resurgence of brick-and-mortar stores and their importance in the holistic sales strategy of product companies. Retail stores now have improved economics and a lower risk profile given better pricing and flexible lease terms from landlords.
Entry into the U.S. Market: To Find the Right Partner, you must First be the Right Partner
For brands seeking entry into the U.S. market, the highest degree of success with the lowest risk is found through partnering with established companies in the U.S. Brands need to understand their own facets and requirements to forge the right partnership here. In the previous article, we talked about the paths and partnerships that brandsContinue reading “Entry into the U.S. Market: To Find the Right Partner, you must First be the Right Partner”
Pappelina x BrandMX
An interweaving of Scandinavian design and sustainability. Sustainable plastic isn’t an oxymoron when it comes to Pappelina rugs. Pappelina uses only the highest quality Swedish-made PVC material to produce non-toxic, long-lasting rugs woven traditionally by Swedish craftsmen. Machine-washable, reversible, and UV and weather resistant, Pappelina rugs are great for both indoor and outdoor use. WithContinue reading “Pappelina x BrandMX”
Vallvé x BrandMX
Ultimate Luxury for Bath and Powder Rooms Vallvé of Brazil manufactures luxury products for bathrooms, wash rooms, and powder rooms. Every style in their collection is unique, and every product has a rich aesthetic and superb functionality. With alchemy rooted in their heritage and combined with contemporary manufacturing, the rich transparency of Vallvé products addContinue reading “Vallvé x BrandMX”